đ Head of Ad Technology
Key Infosâ
Descriptionâ
We give our AdStack Superpowers
As the Head of Ad Technology at Axel Springer SE, my role is critical in ensuring that the company stays at the forefront of the rapidly evolving digital advertising landscape. I am responsible for leading the development of the Ad Stack across all platforms, including Display Ads, Video Ads, OTT, DOOH, Apps, and other platforms.
To achieve this, I work closely with a team of highly skilled developers who are responsible for creating innovative solutions that enable us to offer state-of-the-art ad integration on every publisher. We are proud to have a team that is dedicated to staying up-to-date with the latest technological advancements in the advertising industry and applying these to our work at Axel Springer.
In recent times, there have been significant changes in the advertising industry with regards to privacy and data regulations. In response to this, we have developed effective ID solutions and are well-prepared for the cookieless world. We take pride in our ability to adapt to these changes while still delivering high-performance results that generate revenue for our clients.
Our success can be attributed to our deep understanding of the industry and our commitment to providing cutting-edge technological solutions. Our team has a proven track record of developing and implementing ad technology that delivers outstanding performance across all platforms. We continuously strive to stay ahead of the curve by investing in the latest technologies and tools to ensure that we can offer the best possible solutions to our clients.
In summary, my role as Head of Ad Technology at Axel Springer SE is critical in ensuring that the company remains competitive in the digital advertising landscape. By leading a team of developers and staying ahead of industry trends, we are able to deliver state-of-the-art ad integration that generates revenue for our clients. We are proud of our achievements and remain committed to continuing to deliver innovative solutions that set us apart from the competition.